معرفی کامل شرکت الجی (LG Electronics) از تاریخچه تا درآمد
الجی الکترونیکس، (LG Electronics) شرکت الکترونیکی کرهای و چندملیتی است، که بعنوان یکی از شرکتهای بزرگ در زمینه الکترونیک و فناوری اطلاعات شناخته میشود.ریشههای تأسیس این شرکت به سال ۱۹۵۸ و راهاندازی شرکت گلداستار بازمیگردد. الجی الکترونیکس هماکنون از شرکتهای تابعه کمپانی الجی گروپ میباشد و در عمل بخش صنایع الکترونیکی این گروه کرهای بهشمار میآید. دفتر مرکزی این شرکت در شهر سئول قرار دارد.
بنا نهاده 1997
دفتر مرکزی سئول کره جنوبی
محصولات
تلفن همراه
تجهیزات الکترونیکی
لوازم خانگی
درآمد 59٫02 میلیارد دلار (2016)
سود خالص 12٫31 میلیارد دلار (2016)
مجموع دارایی 16٫08 میلیارد دلار (2016)
مالک الجی گروپ
کارکنان ۸۲٫۰۰۰ نفر (۲۰۱۵)
وبگاه www.lg.com
دفتر مرکزی سئول کره جنوبی
محصولات
تلفن همراه
تجهیزات الکترونیکی
لوازم خانگی
درآمد 59٫02 میلیارد دلار (2016)
سود خالص 12٫31 میلیارد دلار (2016)
مجموع دارایی 16٫08 میلیارد دلار (2016)
مالک الجی گروپ
کارکنان ۸۲٫۰۰۰ نفر (۲۰۱۵)
وبگاه www.lg.com
تاریخچه
شرکت ال جی در تاریخ اول اکتبر سال ۱۹۵۸ با نام گلداستار تأسیس گردید. در تاریخ ۱۵ نوامبر سال ۱۹۵۹ با تولید اولین رادیو کرهای به عنوان پیام آور آغاز صنعت الکترونیک در کره شناخته شد. این شرکت در ماه نوامبر ۱۹۶۲ اولین تلفن کرهای، در ژانویه ۱۹۶۵ اولین یخچال کرهای، در اوت ۱۹۶۶ اولین تلویزیون سیاه و سفید کرهای و در سپتامبر ۱۹۶۸ اولین تهویه مطبوع کرهای را ساخت. ال جی در مارس ۱۹۶۸، اولین شعبه خود را در خارج از کشور در نیویورک و در اوت ۱۹۷۸ اولین نمایندگی فروش خود را در ایالات متحده آمریکا تأسیس نمود. با هدف پیشرفت، این شرکت در ژانویه ۱۹۹۲ با گلدستار و گلدات ارتباطات ادغام شده و نام شرکت در مارس ۱۹۹۵ از گلدستار به ال جی الکترونیک تغییر یافت. پس از ادغام و سیر تحولات در سال ۱۹۷۸ با صادراتی بالغ بر ۱۰۰ میلیون دلار مقام نخست را در صنعت الکترونیک کسب نمود. به دنبال این موفقیت در دسامبر ۱۹۹۱ با صادرات ۲ میلیارد دلار لوازم خانگی مقام نخست را در جهان کسب نمود. در ۲۷ مارس ۱۹۹۵ با ارایه طرح چالش ۲۰۰۵، دومین تولد شرکت ال جی الکترونیکس شکل گرفت.
در ژانویه ۲۰۱۳، الجی الکترونیکس نخستین تلویزیون تجاری بر پایه دیود گسیل نور ارگانیک (OLED) را روانه بازار کرد. صفحه تلویزیونی این نسل از نمایشگرها به نسبت تلویزیونهای السیدی متداول و نمایشگرهای پلاسما بسیار نازکتر و واضحتر هستند.
برند گلدیران
برند گلدیران که برند نمایندگی الجی در ایران است در سال ۱۳۹۲ در دهمین جشنواره ملی قهرمانان صنعت ایران به عنوان یکی از ۱۰۰ برند برتر ایران شناخته شد.
LG Electronics Inc. (Lucky Goldstar) (Korean: LG전자) is a South Korean multinational electronics company headquartered in Yeouido-dong, Seoul, South Korea, and is part of the LG Group, employing 82,000 people working in 119 local subsidiaries worldwide. With 2014 global sales of USD 55.91 billion (KRW 59.04 trillion), LG comprises four business units: Home Entertainment, Mobile Communications, Home Appliance & Air Solution, and Vehicle Components, with Starion India as its main production vendor for refrigeration and washing machines in the Indian sub-continent. The CEO of LG Electronics is Bon-joon Koo, who assumed the role of vice chairman of LG Electronics on 1 October 2010. In 2011, LG Electronics was the world"s second-largest television manufacturer.
History
1958–1960s
In 1958, LG Electronics was founded as GoldStar (Hangul:금성). It was established in the aftermath of the Korean War to provide the rebuilding nation with domestically-produced consumer electronics and home appliances. LG Electronics produced South Korea"s first radios, TVs, refrigerators, washing machines, and air conditioners. Gold Star was one of the LG groups with a brethren company, Lak-Hui (pronounced "Lucky") Chemical Industrial Corp. which is now LG Chem and LG Households. GoldStar merged with Lucky Chemical and LG Cable on February 28, 1995, changing the corporate name to Lucky-Goldstar, and then finally to LG Electronics.
1970s–1990s
In 1978, LG Electronics earned US$100 million in revenue from exports for the first time in its history. Rapid growth by globalization saw the company establish its first overseas production, based in the United States, in 1982. In 1994, GoldStar officially adopted the LG Electronics brand and a new corporate logo. LG Electronics acquired the US-based TV manufacturer Zenith. In 1995, LG Electronics made the world"s first CDMA digital mobile handsets and supplied Ameritech and GTE in the US. The company was also awarded UL certification in the US. In 1998, LG developed the world"s first 60-inch plasma TV, and in 1999 established a joint venture with Philips – LG Phillips LCD – which now goes by the name LG Display.
2000–present
In order to create a holding company, the former LG Electronics was split off in 2002, with the "new" LG Electronics being spun off and the "old" LG Electronics changing its name to LG EI. It was then merged with and into LG CI in 2003 (the legal successor of the former LG Chem), so the company that started as Goldstar does not currently exist.
LG Electronics plays a large role in the global consumer electronics industry; it was the second-largest LCD TV manufacturer worldwide as of 2013. By 2005, LG was a Top 100 global brand, and in 2006 LG recorded a brand growth of 14%. Its display manufacturing affiliate, LG Display, as of 2009 was the world"s largest LCD panel manufacturer. In 2010, LG Electronics entered the smartphone industry. Since, LG Electronics continued to develop various electronic products, such as releasing the world"s first 84-inch ultra-HD TV for retail sale.
On 5 December 2012, the antitrust regulators of the European Union fined LG Electronics and several other major companies for fixing prices of TV cathode-ray tubes in two cartels lasting nearly a decade.
On June 11, 2015, LG Electronics found itself in the midst of a human rights controversy when The Guardian published an article by Rosa Moreno, a former employee of an LG television assembly factory.
At the end of 2016, LG Electronics merged its German branch (situated in Ratingen) and European headquarter (situated in London) together in Eschborn a suburb of Frankfurt am Main.
In March 2017, LG Electronics was sued for its handling of hardware failures with recent smartphones such as the LG G4.
History
1958–1960s
In 1958, LG Electronics was founded as GoldStar (Hangul:금성). It was established in the aftermath of the Korean War to provide the rebuilding nation with domestically-produced consumer electronics and home appliances. LG Electronics produced South Korea"s first radios, TVs, refrigerators, washing machines, and air conditioners. Gold Star was one of the LG groups with a brethren company, Lak-Hui (pronounced "Lucky") Chemical Industrial Corp. which is now LG Chem and LG Households. GoldStar merged with Lucky Chemical and LG Cable on February 28, 1995, changing the corporate name to Lucky-Goldstar, and then finally to LG Electronics.
1970s–1990s
In 1978, LG Electronics earned US$100 million in revenue from exports for the first time in its history. Rapid growth by globalization saw the company establish its first overseas production, based in the United States, in 1982. In 1994, GoldStar officially adopted the LG Electronics brand and a new corporate logo. LG Electronics acquired the US-based TV manufacturer Zenith. In 1995, LG Electronics made the world"s first CDMA digital mobile handsets and supplied Ameritech and GTE in the US. The company was also awarded UL certification in the US. In 1998, LG developed the world"s first 60-inch plasma TV, and in 1999 established a joint venture with Philips – LG Phillips LCD – which now goes by the name LG Display.
2000–present
In order to create a holding company, the former LG Electronics was split off in 2002, with the "new" LG Electronics being spun off and the "old" LG Electronics changing its name to LG EI. It was then merged with and into LG CI in 2003 (the legal successor of the former LG Chem), so the company that started as Goldstar does not currently exist.
LG Electronics plays a large role in the global consumer electronics industry; it was the second-largest LCD TV manufacturer worldwide as of 2013. By 2005, LG was a Top 100 global brand, and in 2006 LG recorded a brand growth of 14%. Its display manufacturing affiliate, LG Display, as of 2009 was the world"s largest LCD panel manufacturer. In 2010, LG Electronics entered the smartphone industry. Since, LG Electronics continued to develop various electronic products, such as releasing the world"s first 84-inch ultra-HD TV for retail sale.
On 5 December 2012, the antitrust regulators of the European Union fined LG Electronics and several other major companies for fixing prices of TV cathode-ray tubes in two cartels lasting nearly a decade.
On June 11, 2015, LG Electronics found itself in the midst of a human rights controversy when The Guardian published an article by Rosa Moreno, a former employee of an LG television assembly factory.
At the end of 2016, LG Electronics merged its German branch (situated in Ratingen) and European headquarter (situated in London) together in Eschborn a suburb of Frankfurt am Main.
In March 2017, LG Electronics was sued for its handling of hardware failures with recent smartphones such as the LG G4.