معرفی کامل شرکت های‌سنس (Hisense) چین

Hisense Co., Ltd. (Chinese: 海信集团; pinyin: Hǎixìn Jítuán) is a Chinese multinational white goods and electronics manufacturer headquartered in Qingdao, Shandong province, China. It is a state-owned enterprise[Bell 1] with publicly traded subsidiaries.[1]

Hisense has two publicly traded companies, Hisense Electric Co Ltd, which is listed on the Shanghai Stock Exchange[1] (SSE: 600060) and Hisense Kelon Electrical Holdings Co Ltd, which is listed on the Shenzhen[2] (SZSE: 000921) and Hong Kong[3] (SEHK: 921) stock exchanges and a number of other subsidiaries.

Hisense has 13 manufacturing facilities in China (located in the provinces/cities of: Guangdong, Guizhou, Huzhou, Jiangsu, Liaoning, Linyi, Shandong, Sichuan, Yangzhou, Yingkou, Xinjiang, Zibo and the municipality of Beijing) and several outside China, namely in Hungary, South Africa, Egypt, Algeria, France and Mexico.[4]

Hisense retails products under several brand names. These include Combine, Kelon and Ronshen,[5] etc. Hisense is also an OEM, so some of the products it makes are sold to other manufacturers and carry a brand name not related to Hisense.[Bell 2] In 2015 it acquired the right to sell televisions in the Americas using the brand name of the Japanese firm Sharp.[6] It also makes televisions under its own name as of 2013.

History

Hisense a Chinese Company grew out of Qingdao No.2 Radio Factory, set up in September[8] or December[9] of 1969 by Qingdao governmental authorities.[Bell 1] This was the year its existence was first officially recognized.[Bell 3] This small factory"s first product was a radio sold under the brand name Red Lantern, but the company later acquired the know-how to make TVs through a trial-production of black and white televisions ordered by the Shangdong National Defense Office.[9] This involved the technical training of three employees at another Chinese factory, Tianjin 712, and resulted in the production of 82 televisions by 1971[9] and the development of transistor TVs by 1975.[Bell 3]

Television production in China was limited until 1979 when a Beijing meeting of the Ministry of Electronics called for greater development of the civil-use electronics industry.[9] Qingdao No.2 Radio Factory was then quickly merged with other local electronics makers and began to manufacture televisions under the name Qingdao General Television Factory[Bell 3] in Shandong province.[Bell 3]

Color televisions were manufactured through the purchase of a production line from Matsushita,[Bell 3] the first of many such technology transfers from foreign firms Hisense has made in order to remain competitive. The companies it has bought from include Hitachi, Lucent, Matsushita, NEC, Sanyo, Toshiba, and Qualcomm.[Bell 4]

The Hisense Group emerged in 1994[9] from a tumult started in 1992 by then-president Zhou Houjian or perhaps even by Li Dezhen, director of the Electronic Instrument Bureau of Qingdao.[Bell 3] The Hisense Electrical Appliance Share Holding Company (now, Hisense Electrical Co Ltd) was publicly listed on the Shanghai Stock Exchange in April 1997.[Bell 3] Increased competition and price wars in the Chinese electronics market in the 1990s were a boon to Hisense,[9] which acquired ten failing enterprises by 1998.[Bell 3]

Eager to expand beyond consumer electronics, Hisense Group aimed to also become a regional leader in household appliances, computers and communications.[9] This strategy prompted great outlays of capital on R&D and on the creation of industrial parks,[9] etc.

In July 2015, Hisense bought a Mexico facility from Sharp for $23.7 million alongside rights to use the Sharp brand on televisions sold in North and South America.[6]

In November 2017, Hisense announced that it would acquire a 95% controlling stake in Toshiba Visual Solutions for US$113 million.